brandsportive
Endurance athlete moving at speed through an alpine landscape

About Brandsportive

The deal is only good when sport comes first.

We connect NTOs, events, brands and athletes around a sporting moment that matters to all four.

Our point of view

Start with the sporting reason. Build the commercial case around it.

A race already has tension, place and an audience. The right partnership adds commercial value without flattening what made the event worth following.

01

One clear sporting context

02

The right athlete for the discipline and market

03

A useful role for every commercial party

People

Two people. One accountable team.

Brandsportive is led by Bas van der Werf and Jamie Jongman. Their portraits and individual profiles will be added once approved.

01

Bas van der Werf

Portrait and profile to follow

02

Jamie Jongman

Portrait and profile to follow

Athletes and spectators gathered in an international race environment

The work should feel native to the event, not added after it.

Journal by email

A useful note, when we have one.

Occasional thinking on sport, place, talent and the commercial work between them.

Athlete approaching a floodlit finish line

Start a conversation

Bring us the event, market or commercial question.